Honeywell UOP - Brand Refresh Campaign.

Part of a comprehensive brand refresh for Honeywell UOP including video, digital and print, and social media. Visual strategy and overall art direction. Collaborative management of 3D modeling, motion graphics, set design, and video production.

In order to represent the specified concept of "Refinery of the Future," we
developed a visual design direction to support the theme. A 3-dimensional
white plant and a control room of the future were made to serve as the
visual identity for this campaign as the backdrop for all branding touch points.
An episode of Star Trek: The Next Generation had a significant impact on
the concept for the visual direction (guess which one).

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